Be prepared to see the color purple — or, more precise, “ultra violet” —
everywhere next year, because Pantone’s Color Institute has just made
its annual announcement unveiling the color of the year, and for 2018
they’ve chosen a “blue-based purple that takes our awareness and
potential to a higher level. |
Different shades and uses of the Pantone 2018 Color of the Year. |
“Ultra violet suggests the mysteries of the cosmos, the
intrigue of what lies ahead, and the discoveries beyond where we are now. The
vast and limitless night sky is symbolic of what is possible and continues to
inspire the desire to pursue a world beyond our own.”
|
Jacks |
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